Evaporative Cooling speaks to how Cocona® technology rapidly moves perspiration over an enormous surface area (created by the pores of the activated carbon)and accelerates evaporation similar to how your body cools itself. Another example would be wiping a chalkboard with a damp towel. The moisture quickly evaporates as it spread over a large porous surface. Moisture Management is a fabric term that describes how materials wick, absorb, and transfer perspiration. Normally chemicals or fiber "channels" are used to help synthetic fibers with very low "wet pick up" to absorb more moisture. Chemicals wash off and wear out. Neither chemicals or stylized fibers are as effective as Cocona® technology in drytime, nor do they provide the multiple benefits.